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The project El Salvador as an overview

May 2010

Max Wehrle: Lectures in universities and visits in companies

Topics: Export to Europe

 

Jul - Oct 2010

Market research in Germany, France, Spain and Sweden.

Products: Food, healthcare, body care, textile, leather, jewelries

 

Dec 2010

marketing strategy: Products from El Salvador in Europe

 

Jan 2011

sales conception

 

May 2011

 

Jan - Jul 2012

 

Creation brand and strategy 

 

creation packaging and product design for Europe

 

 

 

 

 

 

 

Product areas:
 

  • coffee

  • tea

  • honey

  • jam

  • spices

  • biscuits, meringues & sweet Maya

In preparation:
 

  • dried fruits

  • Cocoa-Sweets

  • juices

  • cocoa

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